APA Citation

Weilbacher, W. M. (1993). Brand marketing: Building winning brand strategies that deliver value and customer satisfaction. Lincolnwood, Ill.: NTC Business Books.

Chicago Style Citation

Weilbacher, William M. Brand Marketing: Building Winning Brand Strategies That Deliver Value and Customer Satisfaction. Lincolnwood, Ill.: NTC Business Books, 1993.

MLA Citation

Weilbacher, William M. Brand Marketing: Building Winning Brand Strategies That Deliver Value and Customer Satisfaction. Lincolnwood, Ill.: NTC Business Books, 1993.

Warning: These citations may not always be 100% accurate.