Consumer behavior for marketing managers /
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| Other Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Boston :
Allyn and Bacon,
c1984.
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| Subjects: | |
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| LEADER | 00826cam a2200253uu 4500 | ||
|---|---|---|---|
| 001 | 001152544-4 | ||
| 005 | 20020606090541.3 | ||
| 008 | 831230s1984 maua b 00000 eng | ||
| 010 | |a 83027526 | ||
| 020 | |a 0205081207 : |c $29.00 | ||
| 035 | 0 | |a ocm10301478 | |
| 040 | |a DLC |c DLC | ||
| 050 | 0 | 0 | |a HF5415.3 |b .C723 1984 |
| 245 | 0 | 0 | |a Consumer behavior for marketing managers / |c edited by Ian Fenwick, John A. Quelch. |
| 260 | 0 | |a Boston : |b Allyn and Bacon, |c c1984. | |
| 300 | |a x, 484 p. : |b ill. ; |c 24 cm. | ||
| 504 | |a Includes bibliographies. | ||
| 650 | 0 | |a Consumers. | |
| 650 | 0 | |a Consumer behavior. | |
| 700 | 1 | |a Quelch, John A. | |
| 700 | 1 | |a Fenwick, Ian, |d 1949- | |
| 776 | 0 | 8 | |i Online version: |t Consumer behavior for marketing managers. |d Boston : Allyn and Bacon, ©1984 |w (OCoLC)629236571 |
| 988 | |a 20020608 | ||
| 906 | |0 DLC | ||