Models of buyer behavior: conceptual, quantitative, and empirical
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York,
Harper & Row
[1974]
|
| Series: | Series in marketing management
|
| Subjects: | |
| Tags: |
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| LEADER | 00979cam a2200277 4500 | ||
|---|---|---|---|
| 001 | 004430375-0 | ||
| 005 | 20020606095253.2 | ||
| 008 | 740327s1974 nyua b 001 0 eng | ||
| 010 | |a 74006119 //r88 | ||
| 020 | |a 006046092X | ||
| 035 | 0 | |a ocm00868038 | |
| 040 | |a DLC |c DLC |d HBS | ||
| 050 | 0 | |a HF5415.3 |b .S52 | |
| 082 | |a 658.8/34 | ||
| 100 | 1 | |a Sheth, Jagdish N. | |
| 245 | 1 | 0 | |a Models of buyer behavior: conceptual, quantitative, and empirical |c [edited by] Jagdish N. Sheth. |
| 260 | |a New York, |b Harper & Row |c [1974] | ||
| 300 | |a xiii, 441 p. |b illus. |c 25 cm. | ||
| 490 | 0 | |a Series in marketing management | |
| 504 | |a Bibliography: p. [407]-434. | ||
| 650 | 0 | |a Consumer behavior. | |
| 650 | 0 | |a Consumer behavior |x Mathematical models. | |
| 650 | 0 | |a Market segmentation. | |
| 776 | 0 | 8 | |i Online version: |a Sheth, Jagdish N. |t Models of buyer behavior: conceptual, quantitative, and empirical. |d New York, Harper & Row [1974] |w (OCoLC)904075106 |
| 988 | |a 20020608 | ||
| 906 | |0 DLC | ||