Market segmentation; concepts and applications.

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Bibliographic Details
Main Author: Engel, James F., (comp.)
Other Authors: Fiorillo, Henry F., (joint comp., Compiler), Cayley, Murray Alexander, 1936- (joint comp., Compiler)
Format: Book
Language:English
Published: New York, Holt, Rinehart and Winston [1972]
Series:Holt, Rinehart and Winston marketing series
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3rd Floor Main Library

Holdings details from 3rd Floor Main Library
Call Number: A1234.567
Copy 1 Available