The global challenge : building the new worldwide enterprise /
"After all the books on why to go global, here is a book that gives practical advice on how to become a successful player in the global arena ...." "The Global Challenge: Building the New Worldwide Enterprise is a guide to preparing and implementing the right global strategy for your...
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| Format: | Book |
| Language: | English |
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London ; New York :
McGraw-Hill,
c1994.
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