International retailing : trends and strategies /
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| வடிவமà¯: | பà¯à®¤à¯à®¤à®•ம௠|
| மொழி: | English |
| வெளியீடபà¯à®ªà®Ÿà¯à®Ÿà®¤à¯: |
London :
Pitman Pub.,
1995.
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| பகà¯à®¤à®¿à®•ளà¯: | |
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கà¯à®±à®¿à®šà¯à®šà¯Šà®²à¯ இணை
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| LEADER | 01800nam a2200313 a 4500 | ||
|---|---|---|---|
| 001 | 007491211-9 | ||
| 005 | 19971009102951.9 | ||
| 008 | 951011s1995 enka b 001 0 eng d | ||
| 010 | |a gb 95090851 | ||
| 015 | |a GB95-90851 | ||
| 020 | |a 0273611836 | ||
| 035 | 0 | |a ocm33275158 | |
| 040 | |a GUA |c GUA |d UKM |d HBS | ||
| 050 | 4 | |a HF5429 |b .I573 1995 | |
| 082 | 0 | 4 | |a 658.87 |2 20 |
| 090 | |a HF5429 |b .I57 1995 | ||
| 245 | 0 | 0 | |a International retailing : |b trends and strategies / |c edited by Peter J. McGoldrick and Gary Davies. |
| 260 | |a London : |b Pitman Pub., |c 1995. | ||
| 300 | |a xiii, 254 p. : |b ill. ; |c 24 cm. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | 0 | |t Preface -- |t List of contributors -- |g 1. |t Introduction to international retailing -- |g 2. |t European retailing: convergences, differences and perspectives -- |g 3. |t Retail internationalisation: evolution of theory and practice -- |g 4. |t Internationalisation: interpreting the motives -- |g 5. |t International sourcing: patterns and trends -- |g 6. |t The legislative environment as a measure of attractiveness for internationalisation -- |g 7. |t International alliances in European retailing -- |g 8. |t Retail franchising in Britain and Italy -- |g 9. |t International market appraisal and positioning -- |g 10. |t Internationalisation of limited line discount grocery operations -- |g 11. |t Market innovation and internationalisation: the success of Toys 'R' Us -- |g 12. |t The regulation of retail internationalisation: examples from the Pacific Asia region -- |g 13. |t Directions for further development and research -- |t Index. |
| 650 | 0 | |a Retail trade. | |
| 650 | 0 | |a International trade. | |
| 653 | 0 | |a Retail trades |a Management | |
| 653 | 0 | |a Europe | |
| 700 | 1 | |a McGoldrick, Peter J. | |
| 700 | 1 | |a Davies, Gary. | |
| 988 | |a 20020608 | ||
| 906 | |0 OCLC | ||


