The NASCAR way : the business that drives the sport /

"A $2 billion industry, stock car racing is the largest and fastest-growing spectator sport today. Now celebrating its 50th anniversary, this once-upon-a-small-time competition began with moonshine runners and back-street dragsters. How, then, did it explode into a business phenomenon?" &q...

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Bibliographic Details
Main Author: Hagstrom, Robert G., 1956-
Format: Book
Language:English
Published: New York : Wiley, c1998.
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3rd Floor Main Library

Holdings details from 3rd Floor Main Library
Call Number: A1234.567
Copy 1 Available