Marketing research and modeling : progress and prospects : a tribute to Paul E. Green /
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| Other Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Boston :
Kluwer Academic Publishers,
c2004.
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| Series: | International series in quantitative marketing ;
14. |
| Subjects: | |
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| Item Description: | Book stemming from a conference held in May 2002. |
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| Physical Description: | xiv, 346 p. : ill. ; 24 cm. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 1402075960 (alk. paper) |