Global sport sponsorship /
"Estimated to have an annual worth of more than US$25 billion, the global sport sponsorship industry has become of vital importance to anybody interested in understanding the sport-commerce nexus. Global Sport Sponsorship is the first text to provide a comprehensive, multi-disciplinary analysis...
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| Other Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Oxford ; New York :
Berg,
2005.
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| Edition: | English ed. |
| Series: | Sport, commerce and culture.
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| Subjects: | |
| Tags: |
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3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |