Innovation : the five disciplines for creating what customers want /

Outlines a series of principles and steps that managers can use to foster a culture of innovation and creativity within their own companies that can be used to develop an organization that consistently delivers value to its customers.

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Bibliographic Details
Main Author: Carlson, Curtis Ray.
Other Authors: Wilmot, William W.
Format: Book
Language:English
Published: New York : Crown Business, c2006.
Edition:1st ed.
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3rd Floor Main Library

Holdings details from 3rd Floor Main Library
Call Number: A1234.567
Copy 1 Available