Sustained innovation management : assimilating radical and incremental innovation management /
"Managing radical innovation successfully is the key to growth. It involves making decisions on risky projects and unknown markets with a high growth potential. Based on nearly 40 best practice cases, this research work identifies the main management challenges related to radical innovation and...
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| Format: | Book |
| Language: | English |
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Basingstoke [England] ; New York :
Palgrave Macmillan in association with the European Institute for Technology and Innovation Management,
2007.
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