OBD : obsessive branding disorder : the business of illision and the illusion of business /
Conley offers an investigation into our culture of obsession, and requires us to consider the grave ramifications of our branded world.
Disimpan dalam:
| Pengarang Utama: | |
|---|---|
| Format: | Buku |
| Bahasa: | English |
| Diterbitkan: |
New York :
BBS/Public Affairs,
c2008.
|
| Edisi: | 1st ed. |
| Subjek-subjek: | |
| Penanda-penanda: |
Tambah Penanda
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| LEADER | 01324cam a22002894a 4500 | ||
|---|---|---|---|
| 001 | 011546791-2 | ||
| 005 | 20080820145853.0 | ||
| 008 | 080716s2008 nyu b 001 0 eng | ||
| 010 | |a 2008275064 | ||
| 020 | |a 9781586484682 | ||
| 035 | 0 | |a ocn234362082 | |
| 040 | |a DLC |c DLC |d DLC | ||
| 050 | 0 | 0 | |a HF5415.1255 |b .C66 2008 |
| 100 | 1 | |a Conley, Lucas. | |
| 245 | 1 | 0 | |a OBD : |b obsessive branding disorder : the business of illision and the illusion of business / |c Lucas Conley. |
| 246 | 3 | 0 | |a Obsessive branding disorder |
| 250 | |a 1st ed. | ||
| 260 | |a New York : |b BBS/Public Affairs, |c c2008. | ||
| 300 | |a 230 p. ; |c 22 cm. | ||
| 504 | |a Includes bibliographical references (p. 205-211) and index. | ||
| 505 | 0 | |a Loyalty beyond reason -- A branding company town -- Feeding the monster -- Buying our way into being -- Ad creep -- Poisoning the grapevine -- Invisible branding -- Getting inside our heads -- Getting personal -- The future of an illusion. | |
| 520 | |a Conley offers an investigation into our culture of obsession, and requires us to consider the grave ramifications of our branded world. | ||
| 650 | 0 | |a Branding (Marketing) | |
| 650 | 0 | |a Brand name products. | |
| 776 | 0 | 8 | |i Online version: |a Conley, Lucas. |t OBD. |b 1st ed. |d New York : BBS/Public Affairs, ©2008 |w (OCoLC)609236949 |
| 988 | |a 20080826 | ||
| 906 | |0 DLC | ||


