Key success factors of online food ordering services: an empirical study
This study examines the determinants of the customer ordering experience, which include website trust, customer satisfaction and loyalty. The determinants are represented by website quality and service quality. A survey data of 353 online food ordering customers were used to test the research model...
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| தலைமை எழà¯à®¤à¯à®¤à®¾à®³à®°à¯à®•ளà¯: | , , , |
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| வடிவமà¯: | கடà¯à®Ÿà¯à®°à¯ˆ |
| மொழி: | English |
| வெளியீடபà¯à®ªà®Ÿà¯à®Ÿà®¤à¯: |
Malaysian Institute of Management
2015
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| பகà¯à®¤à®¿à®•ளà¯: | |
| நிகழà¯à®¨à®¿à®²à¯ˆ அணà¯à®•லà¯: | http://irep.iium.edu.my/48550/ http://irep.iium.edu.my/48550/ http://irep.iium.edu.my/48550/1/Article_MMR_%28July-Dec2015%29.pdf |
| கà¯à®±à®¿à®¯à¯€à®Ÿà¯à®•ளà¯: |
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