A Study of Factors Affecting Consumers’ Purchase Intention on Buying Passenger Car among the Perspective of Malaysians
In a highly competitive business environment, the understanding of purchase intention is important towards marketers. As a result, automobile manufacturer and assemblers ought to ascertain consumer purchase intention in order to stay ahead in the fierce competition and the globalization of the autom...
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| தலைமை எழà¯à®¤à¯à®¤à®¾à®³à®°à¯: | |
|---|---|
| வடிவமà¯: | Thesis |
| மொழி: | English |
| வெளியீடபà¯à®ªà®Ÿà¯à®Ÿà®¤à¯: |
2011
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| பகà¯à®¤à®¿à®•à®³à¯: | |
| நிகழà¯à®¨à®¿à®²à¯ˆ அணà¯à®•à®²à¯: | http://eprints.intimal.edu.my/589/ http://eprints.intimal.edu.my/589/1/MBA%20-%2048.pdf |
| கà¯à®±à®¿à®¯à¯€à®Ÿà¯à®•à®³à¯: |
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