Factor affecting University students’ brand loyalty towards foreign brand beauty and skin care product
It is normally argued that consumers become loyal to a particular brand based on their perception toward the brands itself. As a result, there is growing evidence that adopting a brand perception positively influences consumers‟ brand loyalty. To date, however, this research aims to investigate the...
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| தலைமை எழà¯à®¤à¯à®¤à®¾à®³à®°à¯: | |
|---|---|
| வடிவமà¯: | Thesis |
| மொழி: | English English |
| வெளியீடபà¯à®ªà®Ÿà¯à®Ÿà®¤à¯: |
2015
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| பகà¯à®¤à®¿à®•à®³à¯: | |
| நிகழà¯à®¨à®¿à®²à¯ˆ அணà¯à®•à®²à¯: | http://etd.uum.edu.my/5678/ http://etd.uum.edu.my/5678/1/s815346_01.pdf http://etd.uum.edu.my/5678/2/s815346_02.pdf |
| கà¯à®±à®¿à®¯à¯€à®Ÿà¯à®•à®³à¯: |
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