A study on the relationship between destination image and food image towards intention to revisit Melaka / Izyan Ainaa Izani , Noraini Mahali and Sabrena Khanum Nawab Zadah Khan

This study aims to discover the relationship between destination image and food image towards the intention to revisit. Destination image and food image are essential that effects the tourists' destination selections. This research were conducted at Melaka and a questionaire was used to survey...

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Bibliographic Details
Main Authors: Izani, Izyan Ainaa, Mahali, Noraini, Nawab Zadah Khan, Sabrena Khanum
Format: Monograph
Language:English
Published: Faculty of Hotel and Tourism Management 2014
Subjects:
Online Access:http://ir.uitm.edu.my/17213/
http://ir.uitm.edu.my/17213/1/PPb_IZYAN%20AINAA%20%20IZANI%20HM%2014_5.pdf
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