Information marketing in Sri Lankan academic libraries
Describes a study that investigates the marketing of "free-based" information services in five selected academic libraries in Sri Lanka. A total of 5 senior librarians were interviewed and 250 library users answered questionaires. The study revealed that all the academic libraries offer...
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| Main Authors: | , |
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| Format: | Article |
| Published: |
2002
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| Subjects: | |
| Online Access: | http://eprints.um.edu.my/14327/ http://eprints.um.edu.my/14327/1/Information_marketing.pdf |
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