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Virtual brand personality, cus...
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Virtual brand personality, customer satisfaction and brand loyalty in online banking industry / Ong Khian Sin
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Bibliographic Details
Main Author:
Ong, Khian Sin
Format:
Thesis
Published:
2009
Subjects:
HF Commerce
Online Access:
http://www.pendeta.um.edu.my/uhtbin/cgisirsi/x/P01UTAMA/0/5?searchdata1="Virtual brand personality, customer satisfaction and brand loyalty in online banking industry"{245}
http://www.pendeta.um.edu.my/uhtbin/cgisirsi/x/P01UTAMA/0/5?searchdata1="Virtual brand personality, customer satisfaction and brand loyalty in online banking industry"{245}
http://studentsrepo.um.edu.my/3354/1/INTRO.pdf
http://studentsrepo.um.edu.my/3354/2/CH_1.pdf
http://studentsrepo.um.edu.my/3354/3/CH_2.pdf
http://studentsrepo.um.edu.my/3354/4/CH_3.pdf
http://studentsrepo.um.edu.my/3354/5/CH_4.pdf
http://studentsrepo.um.edu.my/3354/6/CH_5.pdf
http://studentsrepo.um.edu.my/3354/7/REF.pdf
http://studentsrepo.um.edu.my/3354/8/APDX.pdf
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