Malaysia as a culinary tourism destination: international tourist's perspective.

This study was conducted to determine Malaysia’s current food image and food attribute satisfaction from international tourists’ points of view and subsequently assess their overall satisfaction with the eating experience and behavioral intention. The results indicated that Malaysia possesses...

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Bibliographic Details
Main Authors: Abdul Karim, Muhammad Shahrim, Chua, Bee Lia, Salleh, Hamdin
Format: Article
Language:English
English
Published: Penerbit Press, UiTM 2010
Online Access:http://psasir.upm.edu.my/15519/
http://psasir.upm.edu.my/15519/
http://psasir.upm.edu.my/15519/1/Malaysia%20as%20a%20culinary%20tourism%20destination.pdf
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