Antecedents of green purchasing behavior among Malaysian consumers

The purpose of this study is to examine the factors that influence green purchasing behaviors of Malaysian consumers and observes if the factors affecting green purchasing behavior differ by demographic profile. Respondents in this study were consumers from various age groups, education level, ethn...

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Main Authors: Sinnappan, Punitha, Abd Rahman, Azmawani
格式: Article
语言:English
出版: Medwell Online 2011
在线阅读:http://psasir.upm.edu.my/22729/
http://psasir.upm.edu.my/22729/
http://psasir.upm.edu.my/22729/
http://psasir.upm.edu.my/22729/1/Antecedents%20of%20green%20purchasing%20behavior%20among%20Malaysian%20consumers.pdf
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