Exploring the relationships among transformational leadership, organizational culture and product innovation using PLS-SEM
Product innovation refers to new products development and improvement of existing products. The importance of product innovation proliferated as the market grows and becomes more diversified. Among SMEs, product innovation is one of the most critical determinants for their survival, growth and compe...
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| Main Authors: | , , , |
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| Format: | Conference or Workshop Item |
| Published: |
2014
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| Subjects: | |
| Online Access: | http://eprints.uthm.edu.my/5430/ http://eprints.uthm.edu.my/5430/1/p65%2Dabdullah.pdf |
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