The critical success factors of event management : a focus on meetings, incentives, conventions & exhibitions (MICE) in Malaysia
Malaysia Convention & Exhibition Bureau (MyCEB) reported MICE or Meetings, Incentives, Conventions and Exhibitions industry estimated to have economic impact of RM17.6 billion to the country as well as providing a total of 8,036 job opportunities for Malaysians. Currently, Malaysia has become on...
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| தலைமை எழà¯à®¤à¯à®¤à®¾à®³à®°à¯: | |
|---|---|
| வடிவமà¯: | Thesis |
| வெளியீடபà¯à®ªà®Ÿà¯à®Ÿà®¤à¯: |
2014
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| பகà¯à®¤à®¿à®•à®³à¯: | |
| நிகழà¯à®¨à®¿à®²à¯ˆ அணà¯à®•à®²à¯: | http://eprints.uthm.edu.my/7481/ http://eprints.uthm.edu.my/7481/1/firdaus_ismail.pdf |
| கà¯à®±à®¿à®¯à¯€à®Ÿà¯à®•à®³à¯: |
கà¯à®±à®¿à®šà¯à®šà¯Šà®²à¯ இணை
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