Business strategy of small medium enterprises (SMEs): a case study among selected Chinese SMEs in Malaysia

Small and medium enterprises (SMEs) in Malaysia particularly dominated by Chinese SMEs is acknowledged as a drive for economic growth and industrial development of the country. Despite the contributions made by the Chinese SMEs to Malaysian economic, very few studies, especially in relation to busin...

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Bibliographic Details
Main Authors: Wan Yusoff, Wan Fauziah, Loh, Chee Jia, Azizan, Anim Zalina, Ramin, Ahmad Kaseri
Format: Conference or Workshop Item
Published: 2015
Subjects:
Online Access:http://eprints.uthm.edu.my/7575/
http://eprints.uthm.edu.my/7575/1/2.pdf
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