Understanding factors on the customer intention behavior through Facebook commerce: a conceptual model

In this research paper, authors investigated the Facebook users behavior parameters that have effect over the customers shopping intention on Facebook commerce whereby the number of Facebook users is increased every day and a lot of people spend a lot of time on Face book. So, it is a heaven of mark...

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Main Authors: Anari, Seyedeh Marjan Mahdavi, Ibrahim, Roliana, Bakri, Aryati
格式: Conference or Workshop Item
出版: 2014
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在线阅读:http://eprints.utm.my/67123/
http://eprints.utm.my/67123/
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