Exploring factors that influence customer engagement in value co-creation in higher education institutions using online platforms

Higher Education Institutions (HEIs) can be described as a container that encompasses strong knowledgeable minds and experienced individuals. It is one of the service sectors comprised of a huge number of individuals who are attached for life with Higher Education Institutions and possess resources...

Full description

Saved in:
Bibliographic Details
Main Authors: Hasan, N., Rahman, A. A.
Format: Article
Language:English
Published: Asian Research Publishing Network 2016
Subjects:
Online Access:http://eprints.utm.my/72183/
http://eprints.utm.my/72183/
http://eprints.utm.my/72183/1/AzizahAbdulRahman2016_ExploringFactorsthatInfluenceCustomer.pdf
Tags: Add Tag
No Tags, Be the first to tag this record!