Managing network resources : alliances, affiliations and other relational assets /
"Today's firms are increasingly embedded in networks of alliances and other ties that influence their behavior and performance. In this, his first book on the subject, Ranjay Gulati examines the 'network resources' that arise from these ties, how successful firms manage these, an...
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| Format: | Book |
| Language: | English |
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Oxford ; New York :
Oxford University Press,
2007.
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