Monetizing innovation : how smart companies design the product around the price /
"Surprising rules for successful monetization Innovation is the most important driver of growth. Today, more than ever, companies need to innovate to survive. But successful innovation--measured in dollars and cents--is a very hard target to hit. Companies obsess over being creative and innovat...
Saved in:
| Main Authors: | , |
|---|---|
| Format: | eBook |
| Language: | English |
| Published: |
Hoboken :
Wiley,
[2016]
|
| Subjects: | |
| Online Access: | Ebook Central Academic Complete |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Internet
Ebook Central Academic Complete3rd Floor Main Library
| Call Number: |
A1234.567 |
|---|---|
| Copy 1 | Available |