Driving growth through innovation : how leading firms are transforming their futures /
"Driving Growth Through Innovation will take you behind the scenes to learn the winning methods behind some of the most exciting breakthroughs of our time. You will find out how innovators at Colgate-Palmolive brainstormed a product - Colgate Total - that unseated Crest to become the world'...
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
San Francisco :
Berrett-Koehler,
c2002.
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| Edition: | 1st ed. |
| Subjects: | |
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