The ultimate question : driving good profits and true growth /

Based on extensive research, 'The Ultimate Question' shows how companies can rigorously measure Net Promoter statistics, help managers improve them, and create communities of passionate advocates that stimulate innovation.

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Bibliographic Details
Main Author: Reichheld, Frederick F.
Format: Book
Language:English
Published: Boston, Mass. : Harvard Business School Press, c2006.
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3rd Floor Main Library

Holdings details from 3rd Floor Main Library
Call Number: A1234.567
Copy 1 Available